I’m a regular follower of Shark Tank India show and I believe these top 10 shark tank India products are really doing great and will do big in future. The show features young and innovative entrepreneurs from across the country who pitch their business ideas and models to a panel of investors, hoping to secure funding and mentorship for their ventures. The show has showcased some of the most promising and exciting FMCG products in the Indian market, ranging from healthy ice creams to vegan meat. I’m sharing my perspective on the top 10 shark tank India products in FMCG sector, based on their innovation, scalability, and potential impact.
Table of Contents
1) Kerala Banana Chips
One of the products that caught my attention on Shark Tank India was Beyond Snack, a brand that offers authentic Kerala Banana Chips. These chips are made with superior raw materials and maintain high hygiene standards. They also come in various flavours, such as Peri Peri, Salt & Black Pepper, and Sour Cream Onion & Parsley, to cater to different taste preferences. I think this product is a great example of how a traditional snack can be reinvented and modernized, while still retaining its original essence and quality. I believe this product has a huge market potential, as it appeals to both the health-conscious and the indulgent consumers.
2) The Healthy Binge
Another product that impressed me on Shark Tank India was The Healthy Binge, a brand that offers guilt-free desserts and snacks. The founder, Rashi Chowdhary, is a nutritionist and a diabetic educator, who created this brand to help people with diabetes and other health issues enjoy sweets without compromising their health. The products are made with natural sweeteners, such as stevia and monk fruit, and contain no refined sugar, gluten, or dairy. Some of the products include brownies, cookies, granola bars, and cakes. I think this product is a brilliant solution for the growing number of people who suffer from diabetes and other lifestyle diseases, and who crave for desserts but have to avoid them. I think this product has a huge social impact, as it can help people improve their quality of life and happiness.
3) Skippi Icepops
Skippi Icepops is a product that I found very innovative and refreshing on Shark Tank India. It is a brand that offers frozen popsicles made with fresh fruits, herbs, and spices. The products are 100% natural, vegan, and gluten-free, and contain no artificial colours, flavours, or preservatives. Some of the flavours include Mango Mint, Watermelon Basil, and Pineapple Ginger. I think this product is a great way to beat the heat and enjoy a healthy and delicious treat. I think this product has a lot of scope for expansion, as it can cater to different seasons, occasions, and demographics.
4) The Sass Bar
The Sass Bar is a product that I found very intriguing and appealing on Shark Tank India. The Sass Bar offers vegan and cruelty-free cosmetics, such as lipsticks, eyeshadows, and highlighters. The products are made with natural ingredients, such as shea butter, coconut oil, and jojoba oil, and are enriched with vitamins and antioxidants. The products are also free from parabens, sulphates, and other harmful chemicals. The founder, Shreya Jain, is a popular beauty influencer and a makeup artist, who created this brand to provide affordable and high-quality cosmetics to the Indian consumers. I think this product is a great example of how a passion can be turned into a profitable business, and how a niche market can be tapped into. I think this product has a lot of potential, as it can cater to the growing demand for vegan and cruelty-free cosmetics in India.
5) GO DESi (One of Shark Tank India Products)
GO DESi is a product that I found very nostalgic and inspiring on Shark Tank India. GO DESi offers traditional and regional Indian snacks, such as Imli Pop, Jackfruit Bars, and Amla Bites. The products are made with natural ingredients, sourced directly from rural farmers and self-help groups. The products are also free from artificial colours, flavours, or preservatives. The founder, Vinay Kothari, is an IIM graduate and a former corporate executive, who created this brand to revive and promote the rich and diverse culinary heritage of India. I think this product is a great example of how a social enterprise can be created, and how a positive impact can be made on the rural economy and the environment. I think this product has a lot of appeal, as it can cater to the nostalgic and patriotic sentiments of the Indian consumers.
6) BLUE Tea (One of Shark Tank India Products)
BLUE TEA is a product that I found very exotic and fascinating on Shark Tank India. Blue Tea offers herbal teas, made with butterfly pea flowers, which give them a natural blue colour. The products are 100% organic, caffeine-free, and gluten-free, and have various health benefits, such as improving memory, reducing stress, and enhancing mood. Some of the flavours include Blue Ginger, Blue Hibiscus, and Blue Jasmine. I think this product is a great example of how a unique and novel product can be created, and how a niche market can be created. I think this product has a lot of potential, as it can cater to the health-conscious and the adventurous consumers. That’s why it made to the list of top 10 shark tank India products in FMCG sector.
7) ALPINO Peanut Butter
ALPINO Peanut Butter is a product that I found very impressive and reliable on Shark Tank India. ALPINO Peanut Butter offers high-quality peanut butter, made with 100% roasted peanuts, and no added sugar, salt, or oil. The products are rich in protein, fibre, and healthy fats, and are suitable for various diets, such as keto, vegan, and gluten-free. Some of the variants include Natural, Crunchy, Chocolate, and Honey. I think this product is a great example of how a simple and staple product can be improved and differentiated, and how a loyal customer base can be built. I think this product has a lot of demand, as it can cater to the fitness and the nutrition enthusiasts.
8) Wakao Vegan Meat
Wakao Vegan Meat is a product that I found very innovative and promising on Shark Tank India. Wakao Vegan Meat makes plant-based meat alternatives, made with jackfruit, which mimic the taste, texture, and nutrition of animal meat. The products are high in protein, fibre, and iron, and low in cholesterol, fat, and calories. The products are also free from soy, gluten, and GMOs. Some of the products include Burgers, Nuggets, and Kebabs. I think this product is a great example of how a sustainable and ethical product can be created, and how a global trend can be adapted to the local context. I think this product has a lot of potential, as it can cater to the growing number of vegans, vegetarians, and flexitarians in India.
9) TagZ (One of Shark Tank India Products)
TagZ Foods is a Bengaluru-based startup that makes popped potato chips. The company was founded by Sagar and Roy Bhalotia in 2019. TagZ Foods appeared on the first season of Shark Tank India and received funding from Ashneer Grover and Namita Thapar. TagZ Foods manufactures products like popped potato chips, gourmet dips, cookies and chocolates. TagZ foods are making their chips by a “popping” technique instead of frying or baking. Those chips have 50% less fat, no cholesterol, no artificial colors, no preservatives, no palm oil and no gluten!
10) JhaJi – Taste of Mithila
JhaJi – Taste of Mithila is a product that I found very authentic and delicious on Shark Tank India. JhaJi offers traditional and regional cuisines from the Mithila region of Bihar, such as Litti Chokha, Khaja, and Thekua. The products are made with natural ingredients, and follow the authentic recipes and methods of the Mithila culture. The founder, Shweta Jha, is a software engineer and a food blogger, who created this brand to showcase and celebrate the rich and diverse culinary heritage of her native region. I think this product is a great example of how a passion for food can be turned into a successful business, and how a cultural identity can be preserved and promoted. I think this product has a lot of potential, as it can cater to the curious and the food-loving consumers.
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I think Shark Tank India has been a great platform for showcasing some of the best and brightest FMCG products in the Indian market. These products have demonstrated innovation, scalability, and potential impact, and have also reflected the diversity and dynamism of the Indian culture and society. As a startup advisor, I am very impressed and inspired by these products, and I hope to see more such products in the future.